For the first time services are available across several platforms including radio, video, print, online and social media. This is a new departure for 2K Plus which has previously focussed solely on radio.
From its base in Limehouse close to Olympic Park, 2K Plus’ team of sixteen journalists and media producers will produce an extensive range of services including reports, stories, interviews, press conferences, round table discussions and athletes’ testimonies. Former BBC World Service producer Steve Vickers will present a daily, half-hour radio show called Planet Sport – The World Comes To London for radio stations worldwide and also available online at www.planetsport.tv.
2K Plus will also produce a daily feature exploring the many aspects of Christian service and outreach coordinated under the banner of More Than Gold. For example, journalists will visit Games events outside London to find out how local Christians in Dorking and Weymouth are working together to serve their communities during the Cycling Road Race and Sailing events.
“2K Plus has reported with a Christian perspective from every Summer Olympics since the 1992 Games in Barcelona,” said 2K Plus CEO, Adrian Barnard. “Our aim is to introduce sports fans to Jesus and this year we are delighted to be able to offer a multi-platform service building on our experience in radio over the past 20 years enabling us to reach a wider audience than ever before.”
2K Plus expects to serve over 1500 radio stations in five languages across North and South America, the Caribbean, Europe, the Middle East, Africa and Australia. Videos, blogs and podcasts will be available online at www.planetsport.tv. Sports fans can also follow 2K Plus’ Christian perspective on the Games on Facebook (www.facebook.com/planetsportmedia) and Twitter (www.twitter.com/planetsporttv).
2K Plus International Sports Media is a registered charity. It is the world’s only Christian sports media agency and exists to introduce sports fans to Jesus through media. Since 1991 2K Plus has reported from major international sporting events with a Christian perspective including five summer Olympic Games and various World Cups.